BoomTV
A platform to produce, share, and grow esports content effortlessly.
Boom.tv had an ambitious goal to build a space where users could connect, compete, and thrive. They not only wanted to support streamers and viewers but also create a vibrant community around gaming content with a robust platform, and a side product, AVGL, to enhance their ecosystem.
We began by analyzing how gamers and streamers interact with digital platforms, diving deep into their unique needs and engagement patterns. Our focus was on identifying what keeps users immersed, connected, and returning for more. By studying these behaviors, we crafted a gamified strategy designed to enhance user experience.
Koncepted designed a centralized hub that served as the gateway to a gaming ecosystem.This included community-driven tools, intuitive streaming interfaces, and interactive user flows. For AVGL.org, we crafted a refined UI/UX that not only complemented Boom.tv but also stood out as a distinct, yet fully integrated, side product.
