A new standard for interactive and exciting retail platforms.
Hybe was born from a desire to transform retail therapy into a thrilling and unexpected adventure. The project addresses the need for an engaging platform where users can discover authentic luxury products through a gamified, visually appealing experience.
Koncepted's design makes unboxing an exciting journey of unpredictability, solving the challenge of turning shopping into a competitive experience. Design included a gamified product interface, captivating user journeys, bespoke illustrations, 3D assets, animations, and branding.
Hybe has redefined the retail landscape, turning the mundane act of shopping into an adrenaline-pumping experience. The fusion of design and gamification made a unique space where users experience thrilling journeys of unboxing luxury. Koncepted's design has not only elevated the Hybe brand but has set a new standard for interactive and exciting retail platforms.
